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Asia-Pacific accounted for the largest revenue share in 2019. China and India are the key markets in the region that have a growing paint and plastics industry, owing to rise in urbanization and industrial developments such as in automotive and construction domains. 

The element titanium and the compound TiO₂ are found around the world, linked to other elements such as iron, in several kinds of rock and mineral sands (including a component of some beach sands). Titanium most commonly occurs as the mineral ilmenite (a titanium-iron oxide mineral) and sometimes as the mineral rutile, a form of TiO₂. These inert molecular compounds must be separated through a chemical process to create pure TiO2.

Titanium dioxide exists primarily in three crystalline forms rutile, anatase, and brookite. Among these, anatase is characterized by its unique electronic properties and higher photocatalytic activity, making it suitable for applications requiring enhanced light absorption and reactivity. Its ability to act as a photocatalyst enables the breakdown of organic pollutants, making it a valuable component in environmental remediation strategies.