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Additionally, the growing emphasis on sustainability within the automotive industry influences the demand for environmentally friendly tire production methods. TiO2, being a non-toxic and eco-friendly compound, aligns with these sustainability goals, making it an attractive option for manufacturers looking to reduce their environmental footprint.

Now imagine the delicate skin on your face, on your children’s arms & legs. Each day un-knowingly, thinking we are doing the right thing, we slather them up with titanium dioxide in the form of sunscreen & send them out into the sun, all the while never knowing that once exposed to light titanium dioxide creates free radicals that are strong enough to damage steel roofing panels!!