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Moreover, lithopone suppliers are expanding their product lines to offer variations of the pigment that meet specific market needs. Some suppliers provide specialized grades of lithopone that are tailored for particular applications, such as high gloss paints or specialty coatings. By offering these tailored solutions, suppliers can help paint manufacturers enhance the performance characteristics of their products, thus gaining a competitive edge in the market.

Other experts say there is simply no conclusive evidence at this point that titanium dioxide is damaging to humans after ingesting. Kaminski in particular said the research studies cite health hazards that were found by using high doses of the product, which you would not normally see in food.

Titanium dioxide, also called titania, is an odorless white powder and naturally occurring mineral that is widely used as a pigment for its brightness and whitening effects on a variety of materials, such as paint, plastic, paper, cosmetics, sunscreens, toothpastes and foods.