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A critical aspect of any food additive is its safety for human consumption. Extensive research has been conducted to assess the safety of E202. Regulatory bodies have established acceptable daily intake levels, and studies generally affirm that potassium sorbate is safe when used within these limits. Adverse effects are rare, but they can include allergic reactions in sensitive individuals, particularly when consumed in large quantities.

E953 is widely utilized in various food products. It is particularly popular in sugar-free candies and chocolates, where it provides bulk and sweetness without the calories associated with sugar. Additionally, it serves as an excellent humectant, helping to retain moisture in baked goods.

As a food additive, potassium sorbate is used as a preservative in concentrations of 0.025–0.100%, which in a 100 g serving yields an intake of 25–100 mg. In the United States, no more than 0.1% is allowed in fruit butters, jellies, preserves, and related products.