Bed linen described as 'luxe' or 'hotel quality' is not necessarily made from Egyptian cotton. Look for the symbol of Egyptian cotton authenticity on the care label or packaging.
And speaking of looks, linen sheets have increased in popularity in recent years because they are inherently more boho chic than cotton. Stylists and the Instagram-obsessed love them for their deep texture and camera-friendly looks. They ooze that effortless je ne sais quoi that people associate with French style — unpretentious but impossibly chic.