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A dense, white, opaque pigment composed of a mixture of Zinc sulfide (30%) and Barium sulfate (70%) with trace amounts of Zinc oxide. Lithopone, first produced in 1874, was called Orr's white. The mixture of the two components is so intimate that it is hard to distinguish microscopically. Lithopone is an inert, transparent pigment which is often used as a filler or as a base for lake pigments. Lithopone was widely used in house paints in the first half of the 20th century. It was also used for some artist grounds, inks and as a filler in Paper, Leather, and Linoleum. Now lithopone has mostly been replaced by Titanium dioxide.

This work was supported by SECyT-UNC Consolidar tipo I [2018-2021] and FONCyT, Argentina [grant number 0821-2014]. MVV holded a EVC-CIN scholarship from SECyT UNC. AM, MFPP AND MFC hold CONICET, FONCyT and SECyT scholarships respectively, and MJS, AZ, VA, MFP and MCB are career members of CONICET.

In summary, the Food Directorate's position is that there is no conclusive scientific evidence that the food additive TiO₂ is a concern for human health. This is based on a review of the available scientific data relevant to food uses of TiO₂. However, we will continue to monitor the emerging science on the safety of TiO₂ as a food additive and may revisit our position if new scientific information becomes available.

No. The titanium dioxide we use in our toothpastes has been proven safe by health experts around the world. It is used in our toothpastes as a white colourant, in a non-nano form as defined by European regulations. It is an approved colourant in cosmetics, and we comply with all the regulations applicable to it.