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Paprika is used in a variety of different cuisines but it’s adored by Hungarians. You won’t find a goulash without it. In Spain and Mexico it’s used to flavour chorizo and paella. And in Portugal and Turkey for stews and soups.

Paprika products are essential in many culinary applications, providing not only flavor but also a beautiful red hue to dishes. These products are used in everything from marinades and rubs to soups and stews. Paprika's versatility allows it to complement both savory and sweet dishes. For example, sweet paprika can be used in baked goods for a subtle warmth, while hot paprika can spice up a barbecue sauce. Smoked paprika is particularly popular in Spanish cuisine, where it adds depth to dishes like paella and chorizo.