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How do I know if a Unilever product contains titanium dioxide?

Titanium dioxide can boost and brighten colors because of how well it absorbs and also scatters light. In food and drugs, this additive is known as E171 and helps define colors clearly and can prevent degradation (cracking and breakdown of materials) from exposure to sunlight.

Lithopone powder, chemically known as zinc sulfide/zinc oxide, is a white pigment produced through a precipitation process involving zinc sulfate and barium sulfate. It is characterized by its high refractive index, excellent hiding power, and resistance to UV radiation, making it an ideal choice for various applications.

In food, titanium dioxide is often used as an artificial color additive. Tasha Stoiber, senior scientist at the consumer health nonprofit Environmental Working Group, says titanium dioxide can generally be thought of as a paint primer – it often goes on a hard-shelled candy like Skittles before the color is added to give it a uniform shine.