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In confectionery, E901 serves as a glazing agent, imparting a glossy finish to candies, chocolate, and baked goods. The wax enhances the aesthetic appeal of these products, making them more attractive to consumers while also providing a degree of protection against moisture and oxygen. Additionally, E901 is utilized in various dietary supplements and pills, where it serves as a coating agent to facilitate swallowing and protect the active ingredients within the capsule.
e901 food additive

Potassium sorbate is a natural compound found in a multitude of fruits and vegetables, and ours is a natural derivative sourced from Mountain Ash Berries, and not synthetically derived. However, it is worth mentioning that even the synthetic version is GRAS (official classification of Generally Recognized As Safe) A food grade designation by every government in the world, and has been subjected to any number of double-blind studies. Today it is considered one of the safest food preservatives, and is found in almost every bit of commercially sold cheese, wine etc. Even the organic versions.