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One of the key elements that sets cult sportswear apart is the emphasis on sustainability. In today's climate-conscious society, consumers are increasingly aware of the environmental impact of their purchasing decisions. As a result, many cult sportswear brands have adopted sustainable practices, using eco-friendly materials and ethical manufacturing processes. This commitment to sustainability resonates with consumers who seek to align their values with their purchasing behavior, thereby further strengthening brand loyalty.
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The Ministry of Commerce has proposed a plan to fully resume offline exhibitions at domestic exhibitions this year, including the Canton Fair. This news has attracted the attention of global enterprises, because the Canton Fair is an important window for China’s opening up to the outside world and an important platform for foreign trade.